Anna P
Anna P. is a copywriter, bookstagrammer, reviewer and future author who spends most of her time staring at the clouds. Having worked in music and food journalism, as well as advertising for over 13 years, she's now looking to do something new with her life.
What are the top social media platforms available in India and the USA for book promotions?
Instagram is an obvious choice, but Twitter is also a great place to promote books as long as you use the right hashtags. Another place that works well is Facebook, but not just creating a Facebook page for yourself, but interacting on author groups all over the platform. Connecting with fellow authors makes it easy to reach their readers as well as others at the same time.
At what stage of my book publishing journey should I consider social media promotions? Pre publishing or post and How?
I believe that once you have your proof copy read – physical or ebook format – it’s a good time to start sharing information about your book. That way people can find out about your upcoming book, follow you and start sharing news about your book. Don’t wait till post-publishing, it’s always good to get some traction before the publishing step.
What are the 5 most effective ways to promote books on social media?
- Build a street team – these are people who will help promote your book, any updates about your books, quotes, etc.
- Connect with readers – if you find the right kind of readers for your book, it becomes easy to connect with them and others in the process.
- Host a giveaway of an ARC (advanced reader copy) – this can be in ebook format, so that it can be sent to readers in any part of the world
- Speak to other authors – the independent book community is tightly-knit and if you approach an author, they might be happy to help you spread the word and promote your book on their platform, that way you’ll also get their readers interested in you.
How to find the perfect hashtags and time to post my book promotions on social media?
Hashtags are such a tricky thing to use for anything. See what other authors use, look at what readers/reviewers are using and implement that into your posting. It always helps to do some research to see how many posts are there under a hashtag, and if there’s a lot, that means it’s used a lot, but not necessarily a popular one for those looking for posts.
What are the things an author should be cautious about before finalizing a social media handle (page) for promoting their book?
From what I’ve seen – protecting your information. Don’t put too much personal information on your profile to start with. Make sure that your username is unique and isn’t too complicated to remember.
Please give a bit of a background about your social media handle, its Vision & Mission, Top management, the Kind of books you promote, and your biggest strength as a book influencer, popular authors promoted so far, years of experience, any testimonials, etc.
On my Instagram page (@annareadshere) my goal is spread the word about romance writers. I put a lot of emphasis on supporting and promoting independent authors. Traditionally published authors always get support from their publishing houses, but independent authors rely on readers and reviewers to spread the word. I focus heavily on romance at this point and I write reviews regularly, promote upcoming books and share love for my favourite authors. As a bookstagrammer, I’ve definitely helped introduce readers to new authors. I know that a lot of authors appreciate my reviews and support, and it’s helped other readers discover these writers as well. I’ve been on bookstagram for 4 years now and some of the authors I’ve helped promote are Jen Morris, Eve Kasey, Melissa Grace, Lauren H. Mae, Jen Trinh – they are all independent authors living outside of India.
At Sharing Stories, we have an ongoing campaign ‘Let’s Empower Our Kids’. Please suggest some books that you think every child should read before the age of 15 (mostly the character-defining age), teaching them life lessons. Things like empathy, sympathy, relationships, etc.
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- To Kill A Mockingbird by Harper Lee
- Charlotte’s Web by E. B. White
- Anne Frank the Diary of a Young Girl
- Little Women by Louisa May Alcott
- Anne of Green Gables series by L.M. Montgomery
- Wonder by R.J. Palacio
- Percy Jackson series by Rick Riordan
- The Hobbit by JRR Tolkien
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